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      • Amul Ad Targeting Gandhis? No,...
      Fact Check

      Amul Ad Targeting Gandhis? No, It's Utterly Butterly Fake

      BOOM found that the original cartoon welcomed Priyanka Gandhi Vadra's foray into politics.

      By -  Anmol Alphonso
      Published -  15 May 2019 3:08 PM IST
    • Boomlive
      Listen to this Article
      CLAIMThe image claims Amul targeted the Gandhi family with a satirical ad.
      FACT CHECKThe image is photoshopped and not an official Amul advertisement. The original ad did not target the Gandhi family.


      A photo showing a billboard sporting the iconic Amul girl along with text that takes a dig at the Gandhi family, is photoshopped.

      The image also has illustrations of Rahul Gandhi and Priyanka Gandhi Vadra, in Amul's trademark style.

      The Hindi text on the billboard translates to, "Grandfather ate, grandmother ate, father ate, mother ate and sister you also eat and call brother-in-law."

      The word 'ate' is used to allege corruption by members of the Gandhi family.

      (Translated from Hindi "नाना ने खाया , दादीने खाया , पापा ने खाया , मम्मी ने खाया आओ बहना तुम भी खालो जीजू को भी यहाँ बुला लो")

      Fake Amul Cartoon
      WhatsApp image being circulated


      BOOM received this image on its WhatsApp helpline number (7700906111) inquiring about the veracity of the image.


      The image is also circulating on Twitter.

      Sahi ad hai...😁😁
      Very apt advertisement for this dynast family 😂😂😂 pic.twitter.com/ukOmBmHFVa

      — Usha (@mauna_adiga) May 14, 2019


      Wow very bold of Amul to put up this hoarding!#CongressChorHai #RahulGandhiChorHai #SoniaGandhiChorHai #HarGharModi #Loksabhaelections2019 pic.twitter.com/voaUxU2C3F

      — #NationFirst / Gø Gऋn _ $@v€ W@t€® (@Patawari) May 15, 2019


      FACT-CHECK

      BOOM did a Google reverse image which threw up several identical images of the same car in the photo with different images on the billboard.

      This indicates that the Amul ad had been photoshopped on the billboard image.

      Google reverse image search results of Amul ad
      Reverse image search results


      Yandex reverse image search
      Yandex reverse image search


      On the bottom left of the billboard, the name 'Ratnesh' can be seen.

      Amul ads do not usually use the Devanagari script. The image appears to have been created as satire.

      Amul ad with a name at the bottom left
      Name highlighted with a red rectangle


      The original cartoon ad has been taken from January 24, 2019, when Amul released a cartoon on Priyanka Gandhi Vadra's formal entry into politics. (Read more here)

      The Amul Girl is the official mascot of the dairy company which takes a 'delicious' take on political and current events through its cartoons.


      #Amul Topical: Priyanka Gandhi joins politics! pic.twitter.com/6Nl7n0s6kg

      — Amul.coop (@Amul_Coop) January 24, 2019

      In the original cartoon, the bottom right has the text which reads - 'Family Stree! and Amul For bhais & behens'.

      BOOM reached out to daCunha Communications, the advertising agency behind the Amul campaign. Rahul Da Cunha, creative director at the agency confirmed the viral photo was fake and that it did not come from the agency.

      The story has been updated with a response from the agency responsible for creating Amul's Ad campaign.



      Tags

      AmulAmul CartoonfeaturedPriyanka Gandhi VadraRahul Gandhi
      Read Full Article
      Claim :   Photo Shows Amul Cartoon Ad Taking A Jibe At Rahul Gandhi And Priyanka Gandhi Vadra On Corruption
      Claimed By :  WhatsApp message
      Fact Check :  False
      Next Story
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