BOOM

Trending Searches

    SUPPORT
    BOOM

    Trending News

      • Fact Check 
        • Fast Check
        • Politics
        • Business
        • Entertainment
        • Social
        • Sports
        • World
      • Law
      • Explainers
      • News 
        • All News
      • Decode 
        • Impact
        • Scamcheck
        • Life
        • Voices
      • Media Buddhi 
        • Digital Buddhi
        • Senior Citizens
        • Videos
      • Web Stories
      • BOOM Research
      • BOOM Labs
      • Deepfake Tracker
      • Videos 
        • Facts Neeti
      • Home-icon
        Home
      • About Us-icon
        About Us
      • Authors-icon
        Authors
      • Team-icon
        Team
      • Careers-icon
        Careers
      • Internship-icon
        Internship
      • Contact Us-icon
        Contact Us
      • Methodology-icon
        Methodology
      • Correction Policy-icon
        Correction Policy
      • Non-Partnership Policy-icon
        Non-Partnership Policy
      • Cookie Policy-icon
        Cookie Policy
      • Grievance Redressal-icon
        Grievance Redressal
      • Republishing Guidelines-icon
        Republishing Guidelines
      • Fact Check-icon
        Fact Check
        Fast Check
        Politics
        Business
        Entertainment
        Social
        Sports
        World
      • Law-icon
        Law
      • Explainers-icon
        Explainers
      • News-icon
        News
        All News
      • Decode-icon
        Decode
        Impact
        Scamcheck
        Life
        Voices
      • Media Buddhi-icon
        Media Buddhi
        Digital Buddhi
        Senior Citizens
        Videos
      • Web Stories-icon
        Web Stories
      • BOOM Research-icon
        BOOM Research
      • BOOM Labs-icon
        BOOM Labs
      • Deepfake Tracker-icon
        Deepfake Tracker
      • Videos-icon
        Videos
        Facts Neeti
      Trending Tags
      TRENDING
      • #Operation Sindoor
      • #Pahalgam Terror Attack
      • #Narendra Modi
      • #Rahul Gandhi
      • #Waqf Amendment Bill
      • #Arvind Kejriwal
      • #Deepfake
      • #Artificial Intelligence
      • Home
      • World
      • Edited Photo Of South African Ad...
      World

      Edited Photo Of South African Ad Campaign Viral With Misleading Claims

      The picture was staged as part of an ad campaign for a South African newspaper in 2007. The photo in the misleading posts has also been doctored.

      By - AFP |
      Published -  12 Jun 2021 12:32 PM IST
    • Boomlive
      Edited Photo Of South African Ad Campaign Viral With Misleading Claims

      A picture of a UN peacekeeper standing next to a sign and inadvertently creating the words "Uninvolved in Peace" has been shared in multiple posts on Facebook, Instagram, Twitter and Reddit. The photo has circulated online for years, recently appearing in posts from Singapore and Myanmar.

      Fact checkers at AFP found this claim to be misleading: the picture was staged as part of an ad campaign for a South African newspaper in 2007. The photo in the misleading posts has also been edited, altering the words in the original advertising image, which read: "Uninvolved in Africa."

      A picture of what looks to be a UN peacekeeper was shared in May 2021 by a Singaporean Facebook page here.

      The misleading post's caption says: "Largest most useless organisation in the world. UN involved in peace? Gaza, Temen, Syria, Libya, Myanmar..."

      Screenshot of misleading Facebook post

      The blue helmet is a signature of the UN peacekeepers.

      The picture has been shared over the years, with captions blaming the UN's inactions or failures in various conflicts, from Myanmar to Gaza and Syria, for example on Facebook here, here and here; and on Instagram here, here and here; on Twitter here and here; and Reddit here.

      The claim, however, is misleading.

      Fact Check

      A reverse image search on TinEye, followed by a keyword search, found this picture, posted on the website Ads of the World on December 26, 2007.

      The photo is credited to South African advertising agency FCB Cape Town and South African photographer Chad Henning.

      The genuine photo shows the word "Africa" on the sign, instead of "peace", as seen in the photo in the misleading post.

      Henning, the Cape Town-based photographer, told AFP on June 10, 2021, that the picture was part of a series of advertising campaign for Die Burger, an Afrikaans-language newspaper based in Cape Town.

      "The works won several awards for advertising," Henning said. "The shots were set up and produced like a journalistic photo."

      He also emailed AFP the photos from the ad campaign, which can also be viewed on his website here.

      Below is a screenshot of Henning's website:

      Below is a screenshot comparison of picture from the misleading post (L) and the genuine photo (R):

      Die Burger's ad campaign won multiple awards, as reported here in 2008 and here in 2007.

      (Except for the headline, this story has not been edited by BOOM staff and is published from a syndicated feed.)

      Tags

      UN PeacekeapingUNPKFUnited NationsSouth AfricaAd campaignSatirePhotoshop
      Read Full Article
      Claim :   Image shows UN peacekeeper standing next to a sign and inadvertently creating the words \"Uninvolved in Peace\".
      Claimed By :  Facebook
      Fact Check :  Misleading
      Next Story
      Our website is made possible by displaying online advertisements to our visitors.
      Please consider supporting us by disabling your ad blocker. Please reload after ad blocker is disabled.
      X

      Subscribe to BOOM Newsletters

      👉 No spam, no paywall — but verified insights.

      Please enter a Email Address
      Subscribe for free!

      Stay Ahead of Misinformation!

      Please enter a Email Address
      Subscribe Now🛡️ 100% Privacy Protected | No Spam, Just Facts
      By subscribing, you agree with the Terms & conditions and Privacy Policy connected to the offer

      Thank you for subscribing!

      You’re now part of the BOOM community.

      Or, Subscribe to receive latest news via email
      Subscribed Successfully...
      Copy HTMLHTML is copied!
      There's no data to copy!