The Times of India was called out on Twitter for using an image from a fake video of Kiki challenge in its July 30th story, ‘Punjab cops worry as Kiki dare spreads’.
Kiki Challenge is a viral dance challenge or a stunt in which people are supposed to jump out of their vehicles and dance to the track ‘In my feelings’ by Canadian rapper Drake while their cars move. It is called the Kiki challenge as the lyric of the song goes, ‘Kiki do you love me’.
Punjab cops worry as Kiki dare spreads
— Times of India (@timesofindia) July 30, 2018
The caption below the image used by TOI says, ‘A grab from a video that went viral on social media shows one of the youngsters who got hurt while taking the challenge’.
The video from which the grab has been taken is shown below. A closer look at the video shows that it is an edited one. The door of the car remains still throughout and it is zoomed in and out to fit in the frame.
Nagar Palki Man was doing Kiki Challenge 😂 pic.twitter.com/UfFfMEzDal
— Umar (@YyoungDesi) July 29, 2018
The door has been used as a jacket within which the original video has been inserted. The irregular edges of the door show that it has been cut out from a video. In technical terms, the door has been used as an alpha jacket for the video.
Twitter users were quick to point out the gaffe and identify the video to be an old one. However, the daily has not taken down the images.
@TOIIndiaNews this is how easily ur reporters fall for fake and parody videos.This boy’s video went viral several months back. Ur staff time travels? What’s your editorial team doing? @swamv39 @SMHoaxSlayer @boomlive_in @AltNews @dhruv_rathee @t_d_h_nair @Pun_Starr @RoflGandhi_ pic.twitter.com/hF7wxFE7XQ
— SDA (@shadabtyagi) July 30, 2018
— Dr. Gill (@ikpsgill1) July 30, 2018
— BOOM FactCheck (@boomlive_in) July 30, 2018
The original video is a popular video called the Nagar Palika video. This video by Shahid Alvi, who has around 2 lakh followers on Youtube, had gone viral in October 2017. In the video he is seen falling into a pit and abusing the municipal corporation for it. Watch the video below.
Note: The language used in the video is abusive.
BOOM also found the video from which the door frame has been cut out. The door seen in the fake video is the same in the video below.
— Ag More Than Ever (@AgMoreThanEver) July 26, 2018
The Kiki Challenge
The dance stunt has created quite a stir on social media around the world. It began with comedian and online personality Shiggy posting a video of him dancing to the song on a road. Thus, the viral challenge is also called the Shiggy challenge.
— TheShiggyShow (@theshiggster) June 30, 2018
Other celebrities including actor Will Smith and singer Ciara also posted their Kiki Challenge videos online.
Several videos have surfaced on social media of people attempting the challenge. It also include failed attempts of people crashing into poles and falling into pits and potholes.
Police from different countries including India and Spain have warned people about the dangers of the challenge.
In India, Mumbai Police and UP Police tweeted videos cautioning people against enacting it.
— Mumbai Police (@MumbaiPolice) July 26, 2018
Dear Parents, whether Kiki loves your child or not, we are sure you do! So please stand by your kids in all the challenges in life except #kikichallenge . #KiKiHardlyAChallenge #InMyFeelingsChallenge #UPPolice pic.twitter.com/RyTvoChJFa
— UP POLICE (@Uppolice) July 30, 2018
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